Alia Rachid
Founder of FROMM.
As the founder of FROMM., a furniture design brand and educational platform established in Milan and Doha, Alia Rachid is dedicated to fostering local talent by producing innovative design collections for the global market.
Alongside, she leads Luxury Living & Supplies, offering comprehensive furniture solutions in Doha and the region. Alia serves as the Managing Director of Alsara Investment Group, a holding company founded by Rachid M. Rachid, focusing on strategic investments in the creative sectors across the US, Europe, and the Middle East, emphasizing luxury, wellness, design, innovation, and technology. She is also a member of the investment committee for Bidayat, a creative investment platform, and holds board positions at luxury fashion and eyewear startups Khrisjoy and Akoni.
Alia's educational background includes a BA in Industrial Engineering and a Business Administration Diploma from Robert Kennedy College, Zurich.
